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Not So Dope

  • Shelley McQuade
  • 6 minutes ago
  • 2 min read
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Let’s talk about dopamine — that tiny molecule with an outsized influence on our lives.


It’s the brain’s “feel-good” messenger, responsible for the little hits of pleasure we get when we check a notification, see that heart on our post, or even just anticipate a reward. It’s what drives us to seek novelty, to explore, to connect — all good things, right?


Yes… but also, not so dope.


The Ancient Brain Meets Modern Tech

As writer Mark Manson reminds us, our brains were designed for a very different world — one where dopamine rewarded survival: finding food, belonging to the tribe, avoiding saber-toothed tigers.


Today, the same circuitry lights up when we refresh our inbox, scroll social media, or see those three dots appear on a text reply.


The problem? The supply of dopamine triggers is endless, but the payoff is fleeting. Each hit leaves us craving the next — more likes, more clicks, more stimulation. Instead of connecting us, it keeps us in a low-level loop of distraction and comparison.


Our ancient wiring can’t quite keep up with the modern pace. We’ve turned the pursuit of belonging into a 24/7 dopamine drip — and it’s exhausting.


The Price of Constant Reward

All that chasing rewires our stress systems.When dopamine becomes our daily driver, anxiety often rides shotgun. We start to feel like we’re missing something when we’re not plugged in — yet somehow, more depleted when we are.


Research shows that overuse of phones and social media is directly linked to decreased attention span, lower mood, and even a reduced ability to experience real pleasure. The very thing we seek — connection — gets replaced by its cheap imitation: validation.


“It’s a biological bait-and-switch: connection gets replaced by its cheaper cousin, validation.”

The Antidote: Presence

But here’s the hopeful part: our brains are incredibly adaptable.When we step away from the constant buzz — even for a short period — dopamine levels rebalance. The quiet moments that once felt “boring” start to feel restorative again. Creativity reawakens. Focus sharpens.


And most importantly, genuine connection returns.


Just like I wrote in Disconnect to Reconnect, the longest-living, happiest people on the planet — the Blue Zones — have one thing in common: meaningful social bonds. Shared meals. Shared purpose. Shared presence.


No dopamine hit can compete with that.


A “Not So Dope” Challenge

So here’s your invitation:


  • Leave your phone behind for your next walk.

  • Don’t post the sunset — just watch it.

  • Sit across from someone and listen, really listen, without the mental itch to check notifications.


Notice what happens. You might find that your mind starts to slow down, your body starts to relax — and conversations start to go deeper. That’s dopamine’s quieter, wiser cousin: serotonin.


Final Thought

In a world that profits from our distraction, calm is an act of rebellion.


When we manage our dopamine instead of letting it manage us, we reclaim not just our focus, but our joy.

So maybe it’s time to be a little less dope — and a lot more present.


What’s one small way you could reduce your daily dopamine hits this week — and replace them with something truly rewarding?

 
 
 

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